Tag: Take Two
Take Two loses battle over Bioshock.com
- As you would expect, Take-Two’s principal argument was that “the only reason for [Name Administration’s] use of the Domain Name is to trade off the value and goodwill of [Take-Two’s] Bioshock trademark by diverting users to third-party commercial websites for profit.” The trademarks in question had been registered by Take-Two in 2005, some time after Bioshock 1 was announced.
- Take-Two also argued that Name Administration had been found to have cyber-squatted a number of other websites in the past. For example, Take-Two said that Name Administration had also acquired the website taketwointeractive.com! (Although in fairness, that site was given to Take-Two on request).
- Name Administation pointed out that it had acquired the Bioshock.com website substantially prior to Take-Two acquiring any Bioshock trademarks (which weakened Take-Two’s argument that the cyber-squatting of the website infringed their trademarks, if those trademarks in fact had been acquired after the cyber-squatting began).
- Name Administration also argued that the name ‘Bioshock’ was not exclusive to Take-Two or to a gaming context, as it is also meaningful and used in a pharmaceutical and scientific research context (in fact, Bioshock.com itself shows pharmaceutical adverts). In that regard, the WIPO panel noted for example that “the company Johnson & Johnson…had expressed interest in [Bioshock.com] in view of its trademark application for BIOSHOCK in connection with hand and skin cleanser [but this was] ultimately abandoned by the company in 2007“. (You can only imagine what might have happened if Johnson & Johnson, maker of Johnson’s Baby Shampoo, had released a ‘Bioshock skin cleanser…)
- Finally, Name Administation argued that it “could not be aware of the blog chatter in October 2004 and of the announcement in late 2004 which are alleged by [Take-Two] to be the basis for the timing of the domain name registration. [Name Administration[ specifies that [Take-Two’s] announcement, in the form of an interview with the game designer who stated that he was developing a successor to a game published by “Irrational Gaming” which he intended to call “Bioshock”, was not associated with [Take-Two] until 2005“. In other words, there was no link between Bioshock 1 and Name Administration acquiring Bioshock.com.
- This case illustrates a simple lesson: when you are designing a game or other product, register all the related websites as soon as possible and keep them renewed. It’s very surprising that Take-Two didn’t do that, but I suppose stranger things have happened.
- You should seek legal advice on how to protect your IP (particularly trademarks) as soon as possible. In this case, Take-Two apparently did not apply to register the Bioshock trademarks until quite some time after the game began to be discussed/designed, which helped to cost them in this case.
- Just because a website has the same name as your game, it doesn’t mean it should or will automatically belong to you. In this case, Take-Two lost in part because Bioshock.com had scientific as well as gaming uses.
Thanks to Out-Law for the original spot.
Image credit: Take-Two/Fanpop
Take-Two sues former executives in stock backdating lawsuit
Take-Two, the US-based games publisher, can proceed with a lawsuit against some of its former key executives regarding alleged illegally backdated stock options, following a Manhattan federal judgment yesterday.
Reuters reports that former Chief Executives Ryan Brant and Kelly Sumner and former Chief Financial Officers Larry Muller and James David will now have to defend claims alleging securities fraud based on option grants awarded after July 12, 2001.
Background:
Back in 2006, Take-Two announced that the US Securities and Exchange Commission was going to investigate certain of its stock option grants since 1997. In a nutshell, a stock option grant is an offer to a person (typically to a company executive or senior employee) to buy company shares at a specified price. The investigation formed part of a wider enquiry in the US as well as the UK regarding the legality of backdated stock options at hundreds of companies. This led to the discovery of fraud and illegal back-dating of stock options by (now former) Take-Two executives.
Backdated stock-options for dummies:
To explain: it is possible to take a stock option and back-date it, generally to a time when the company shares were worth less, thus instantly making the stock option more valuable if the company’s shares have performed well at the point at which the option is exercised.
Basic example: a stock option is granted to an executive in 2007 when the shares are worth $10 but is backdated to 2003 when the shares were worth $2. If the shares are worth say $20 now in 2010, the executive will make a lot more money by having the option back-dated to 2007 (then the profit is $20-$2 = $18 per share), compared to the profit to be made if the true 2007 price was used (then profit would be $10 – $2 = $8 per share).
The perceived dangers with backdated stock-options are that they can artificially inflate company earnings and share price, as well as being seen poorly by shareholders and potentially the market. That said, backdating share options is generally not illegal per se, provided the legal formalities (in particular, disclosure to the regulator and approval by the company) are complied with.
What happened next:
The SEC discovered that Take-Two had not complied with the proper formalities, had filed false information to the SEC, and that the former executives – in particular the former CEO Rob Brant – had acted fraudulently in concealing the backdating of the stock options.
In 2007, Rob Brant pleaded guilty to a SEC criminal prosecution regarding the backdating and agreed to settle a civil lawsuit over the same issues. Other former Take-Two executives also pleaded guilty in parallel criminal prosecutions.
In April 2009 (according to Reuters) Take-Two paid $3m to the SEC to settle its part in the backdated stock options scandal.
The current lawsuit:
It now transpires that Take-Two shareholders have pressed ahead with separate civil claims for compensation against the former executives, and further that Take-Two has now taken over these claims itself. So, instead of the Take-Two shareholders claiming compensation from the former executives, the company itself is now pressing the claim.
Although the Reuters article doesn’t state so specifically, the fact that the judge ruled that some of the claims can proceed whereas others cannot suggests that the former executives may have gone to court to have some of the claims against them thrown out for being out of time (all legal claims have a ‘limitation period’ of time during which they must be commenced or otherwise will be forfeited, e.g. breach of contract claims generally have a six year limitation period). In the event, the judge did rule that some of the claims could proceed whereas others were indeed out of time.
Reuters was not able to obtain a comment from Take-Two but no doubt one will be forthcoming sometime soon. Hopefully, at that point Take-Two will be able to clarify exactly what claims it is bringing against the former executives and what is the value of these claims.
Going forward, it will now fall to Take-Two to press ahead with its legal claims against the former executives, so we’ll be sure to hear more about this in the future. We’ll write a follow-up post once further information (and hopefully the Court documents) become available.
[Image credit: Take Two Interactive]
Follow us at http://www.twitter.com/gamerlaw or subscribe to our weekly email newsletter here